Cover Letter Email Template: Land the Interview with the Right Tone
Your cover letter email is often the first impression a hiring manager gets. Choose a tone that matches the company culture, customize the template with your details, and send a cover letter that stands out.
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When to Send a Cover Letter Email
Send a cover letter email whenever you are applying for a job via email rather than through an online portal. Even when applying through a portal, many candidates follow up with a direct email to the hiring manager for visibility. A cover letter email is also appropriate when a recruiter or mutual connection refers you to a role and asks you to reach out directly.
The key distinction is between a cover letter email, where the email itself is the cover letter, and an email that simply says "Please see attached resume and cover letter." The former is significantly more effective because it demonstrates effort and gives the hiring manager your pitch without requiring them to open an attachment.
How to Structure Your Cover Letter Email
An effective cover letter email follows a clear three-part structure that respects the reader's time while making a strong case for your candidacy. Each section has a specific job to do.
The opening paragraph identifies the role and grabs attention with your strongest relevant credential. The middle paragraph provides evidence of your capabilities through specific achievements and connects your experience to the company's needs. The closing paragraph expresses enthusiasm, states your availability, and makes it easy to take the next step. Aim for three to four paragraphs total, keeping the email under 300 words.
Cover Letter Email vs Attached Cover Letter
When the job posting says to email your application, you have two options: write the cover letter directly in the email body or attach it as a separate document. Writing it in the email body has a significant advantage because hiring managers see your pitch immediately without opening attachments.
Attaching a separate cover letter makes sense when the application requires a specific format, such as a PDF with matching resume design, or when the company's applicant tracking system needs a formal document. When in doubt, put a concise version in the email body and attach the full version as a PDF for completeness.
Key Elements of an Effective Cover Letter Email
The most effective cover letter emails share several traits regardless of tone. They are concise, specific, and focused on what the candidate can offer rather than what they want to gain.
- A compelling subject line that includes the position title and your name for easy searching.
- A personalized greeting using the hiring manager's name whenever possible.
- One concrete achievement with measurable results that demonstrates your value.
- A specific reason you are interested in this company, not just the role.
- A professional sign-off with your contact information and LinkedIn profile link.
Subject Line Suggestions
- Application: [Position Title] - [Your Name]
- [Your Name] - [Position Title] Application
- Interested in [Position Title] at [Company Name]
- Experienced [Your Field] Professional - [Position Title]
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Frequently Asked Questions
- How long should a cover letter email be?
- Keep your cover letter email between 200 and 300 words, roughly three to four short paragraphs. Hiring managers spend an average of six to seven seconds on an initial resume scan, and a concise email respects their time while delivering your key points. If you need to go into more detail, attach a full cover letter as a PDF.
- Should I address the hiring manager by name?
- Always try to find the hiring manager's name through LinkedIn, the company website, or by calling the front desk. Addressing someone by name shows initiative and creates a personal connection. If you truly cannot find a name, use "Dear Hiring Team" or "Dear [Department] Team" instead of the outdated "To Whom It May Concern."
- What if the job posting does not ask for a cover letter?
- Sending a brief cover letter email is rarely a negative, even when not explicitly requested. It shows initiative and gives you a chance to highlight your strongest qualifications. Keep it shorter than usual, focusing on your single most compelling qualification and why this specific company interests you.
- Should I mention salary expectations in a cover letter email?
- Only mention salary if the job posting specifically asks for it. Bringing up compensation too early can work against you. If the posting requires it, provide a range based on your research rather than a single number, and keep the mention brief. Save detailed salary negotiation for later in the process.
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